Prior to xoj9, Jeannine worked for 20 plus years as a creative director for HBO, TBWA Chiat/Day, Grey Entertainment and more of those BIG fish…. helping promote and launch hit shows including: Tracey Ulman, Larry Sanders and DreamOn on HBO and Once and Again and The Drew Carey show on ABC………co-created The Treehouse Social Club, an innovative play, learn, eat, pamper and party place for families with young children. Mothers & fathers from the neighbors down the block to Jennifer Garner, Brooke Burke, Jack Black and Mr. BIG flocked to experience the club and bond with their beautiful children, friends and family. Many birthday parties and baby showers were celebrated, concerts, classes, workshops and BIG events took place sponsored by more BIG fish like Gerber, Little Tykes, and Pampers and were the talk of the Mom crowd around town.